Fadi Moukaddem

VP Finance, Central & Eastern Europe, Middle East and Africa (CEMEA) 

Fadi Moukaddem is Visa’s vice president and head of Finance, for Central Europe, Middle East and Africa region, covering more than 90 countries, and reporting to Visa Inc. CFO.

Fadi oversees commercial activities, client deals, financial planning and analysis, and long-term strategic planning for CEMEA Region. He joined Visa on March 2014. Fadi has over 20 years of experience in financial management and strategic planning, gained in leading global organizations with significant operating scale and complexity as well as wide geographical reach. Prior to joining Visa Inc., he was the head of Financial Planning and Analysis at PepsiCo International - MEA region - and previously at Nokia Networks as CFO for the Gulf and Egypt Region. Fadi has an extensive hands-on knowledge of the Telecom sector across emerging markets as well as Manufacturing, Construction and Services sectors. He has successfully led several transformational and strategic projects at Nokia Networks and PepsiCo around Innovation and Productivity. He has also introduced the pay-as-you-grow model for the first time in the GCC region in 2007 within the Telecom Industry. Being passionate about teamwork, he is successful in building strong diverse teams, which go beyond traditional written roles and responsibilities, to becoming true partners in shareholders’ value.

Fadi’s professional carrier took him to three continents; Africa, Europe and Asia and 7 countries; Ivory Coast, Mauritania, Saudi Arabia, Italy, Kuwait, Qatar and UAE where he is based currently. A Lebanese in origin, he holds a Bachelor Degree in Business Administration from Saint Joseph University of Beirut and a Masters of Business Administration from Manchester Business School in the UK. He speaks fluent French and English on top of his Arabic native language.

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